Green Economy: Locating your transformation opportunity

Make no mistake, the concept of a green (or sustainable) economy is so much more than wind turbines and electric cars. Rather, it is a holistic agenda for redesigning an economic system. It is a framework of policies, norms, behaviours that are rapidly emerging around the world - in Europe, USA, China, rapidly across Latin America and some of Asia. 

This complex set of economic, political, societal and industrial changes can be mutually reinforcing, and could achieve a tipping point towards deep rooted green economic transformation.  The trends to watch include: 

• Policy: The EU Green Deal being a portfolio example, or explicit national

  industrial policy e.g. China.

• Supply: Natural resource scarcity prompting supply chain disruptions and energy price fluctuations. 

• Investment: Continued public and private investment in decarbonisation, and escalating climate starting to undermine the universal investor theory. Market disruption is creating new winners and losers, and catalyses more investor attention.

• Public awareness: Societal acceptance of climate change increasing but anger over the costs of environmental disasters, energy and food price hikes and the cost of living challenges. 

As businesses, governments, institutions and societies are being shaped by these trends, it is imperative to locate the opportunities for transformation and adaptation. From every new constraint comes an opportunity for innovation, disruption and alternative solutions. My mission is to help you to identify those opportunities. 

• For institutions that might mean testing your thinking with stakeholders, integrating green economic thinking into your strategies and expanding your organisation’s impact.

• For businesses that means understanding how climate and green economic policies are starting to proliferate, and working with you to identify new areas of innovation and disruption.

• For governments and policy shapers this means hands on support on how to integrate green economic agendas and plans across different departments.